BCG Casey Chatbot Prep — Updated for 2026

30 Casey Chatbot cases. Reverse-engineered from real candidate debriefs.

+30 cases that simulate up to 90% of the real Casey test. Same situation, same question type, same calculation. We also highlight key cases for you — so you know exactly which ones to focus on.

See pricing Try Sample Case

Case Brief · BCG Casey

v 2.0 · Advanced

01 · BankingPricing · 30 min · Turn 4 / 8

Union Commercial Bank — Pricing discipline crisis

200 Relationship Managers with excessive pricing discretion. Net interest margin down 150 bps over 12 months. Why — and what to do?

How would you structure the analysis? Three branches at most.

(1) Incentive design — do RMs earn on volume or margin? (2) Pricing governance — what discount needs sign-off? (3) Data & tooling. Can I see discount % by RM cohort?

Strong framing. Here's Exhibit 1 — what pattern do you see?

Exhibit 1 · Discount % by RM tenureLive data

14%

22%

28%

0–2 y3–5 y6–9 y10+ y

Type your hypothesis…

CaseDrill · Live simulationCase 01 of 30

Same format as the real Casey test

Designed to mirror the exact Casey Chatbot flow. Pick a case, scope it, structure your analysis, deliver your recommendation.

Step 01

Select your case

Choose from 30 cases by industry (retail, healthcare, industrials, tech) and difficulty level — matched to the real Casey interface.

Step 02

Read the prompt, ask clarifying Qs

The AI presents the company situation and key question. You ask clarifying questions to scope the problem — Phase 1 of the live Casey test, replicated exactly.

Step 03

Structure and analyze

Build your framework. The AI pushes back on weak branches, feeds you data exhibits, and asks you to prioritize — tuned to mirror the Casey mid-case interaction.

Step 04

Recommendation + scorecard

Deliver a top-down recommendation. Get an AI scorecard calibrated against real debriefs: what you nailed, what you missed, and how a strong candidate would have answered differently.

Casey Chatbot Simulations

Try the demo case for free — additional cases require a BCG package purchase.

Free demo25 min

Retail · Profitability

Coffee Kingdom — Profitability

Coffee chain expansion stalled. Diagnose the margin compression and recommend a fix.

IntermediateTry now

35 min

Banking · Pricing

Union Commercial Bank — Pricing

200 RMs with too much discretion are killing margin. Where is the leak?

AdvancedOpen case

20 min

Leisure · Market entry

Big Mountain Resort — Market Entry

Ski resort considering a year-round wellness pivot. Size and recommend.

BeginnerOpen case

30 min

Hospitality · Cost

Roko Hotel — Cost optimization

Boutique hotel chain hit by labour-cost spike. Find the savings without breaking guest experience.

IntermediateOpen case

40 min

Sports · Strategy

Sports League Expansion

A regional sports league weighs three expansion markets. Pick one and defend it.

AdvancedOpen case

30 min

Retail · Pricing

FlashFash — Pricing test

Fast-fashion DTC brand tests dynamic pricing. Read the data, find the lift.

IntermediateOpen case

Three plans. One goal.

Still cheaper than a single coaching session ($200+/hr). Pick the depth that fits your timeline.

Starter

Get familiar with the format

14 Casey Chatbot cases + detailed guidebook. Start practicing the real Casey format today.

$99lifetime

Detailed BCG Casey guidebook
14 Casey Chatbot simulations
Drill engine: math, sizing, charts
Free updates in the future

Buy Starter — $99

Best Seller

Complete

Full Casey Chatbot prep

20 Casey Chatbot cases + guidebook + key cases highlighted. The definitive Casey Chatbot package.

$199lifetime

Detailed BCG Casey guidebook
20 Casey Chatbot simulations
Key cases highlighted — know what to focus on
Drill engine: math, sizing, charts
Quarterly updates — free forever

Buy Complete — $199

Ultimate

Complete + Consulting + AI Sim

Everything in Complete, plus free 2-hour consulting session and 1 year of free AI simulation interviews.

$350lifetime

Everything in Complete plan
All 30 Casey Chatbot simulations
Free 2-hour consulting session
1 year free AI simulation interview
Priority email support

Buy Ultimate — $350

Things people ask

Are these real BCG Casey questions?+

Paraphrased from real cases. Every case is reconstructed from candidate debriefs — same structure, same difficulty, same skill progression, but with fictional company names and fresh numbers. You get the closest practice to the real Casey Chatbot without anyone breaking NDA.

Where do the cases come from?+

All cases are sourced from 500+ candidate debriefs across 2024-2026 BCG recruiting cycles. Our team paraphrases them into practice cases that match the real format, difficulty, and question types. We refresh them quarterly.

What does "chatbot format" mean? Text or voice?+

Text-based, just like the real Casey Chatbot. You type your framework, ask clarifying questions, and analyze data — the AI responds in character from the case brief. We have built a separate voice-to-voice AI Sim for McKinsey-format practice.

What's the refund policy?+

All BCG tiers are non-refundable — digital delivery is irreversible. Try the free demo case before purchasing. At these prices ($99-$350), it is less than one hour of coaching.

How often are cases updated?+

Quarterly. As new recruiting cycles happen, we collect fresh debriefs and paraphrase new cases. Complete and Ultimate customers get every update automatically — no extra charge, ever.

Updated quarterly. The 2026 recruiting season cases are live now.

30 Casey Chatbot cases paraphrased from real candidate debriefs. Same format BCG uses in Round 1. Priced at less than a single coaching session.

Get Complete — $199 Compare plans